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Never send a generic cover letter. Reference the specific company, role, and key qualifications mentioned in the job posting. This shows genuine interest and increases your chances of being noticed.
Use your cover letter to tell the story of why you're interested in this role and company. Share relevant achievements and explain how your background makes you the perfect fit for the position.
Many companies use Applicant Tracking Systems (ATS) to screen cover letters. Match keywords from the job description to improve your chances of passing initial screening.
Instead of saying "improved sales," say "increased sales by 35% in Q3." Numbers make your achievements concrete and memorable to hiring managers.
A cover letter should be 3-4 paragraphs and fit on one page. Keep your tone professional, proofread carefully, and avoid jargon. Quality over quantity always wins with hiring managers.
A cover letter should ideally be 3-4 paragraphs and fit on a single page. Aim for about 250-400 words. Hiring managers spend just a few seconds scanning each cover letter, so keep it concise while showcasing your most relevant qualifications and enthusiasm for the role.
Yes, if possible! Research the hiring manager's name on LinkedIn or the company website and address your cover letter to them specifically (e.g., "Dear Sarah Johnson,"). If you can't find a name, use "Dear Hiring Manager," or "Dear [Company Name] Hiring Team,". Addressing someone by name shows you did your research.
It's not recommended. Each cover letter should be customized for the specific role and company. Generic cover letters often go unnoticed. Use our AI cover letter generator to quickly create personalized letters for each application. The effort pays off with better response rates.
Avoid grammatical errors, negative language, salary expectations, and lies or exaggerations. Don't repeat your resume word-for-word. Don't use overly casual language or slang. Don't make it all about what you want—focus on what you can contribute to the company. Finally, don't submit without proofreading for typos and formatting issues.
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